The talented team at Novotel Perth Murray Street are thrilled to be announced as Hotel of the Year announced on 24 June at the 2025 Accor Pacific Awards held on the Gold Coast.
These awards recognise hotels and individuals delivering exceptional performance, guest service, innovation, and social impact across the Accor group, with Hotel of the Year being the top honour for all-round operational excellence. The hotel’s restaurant, Miss Mi Perth, was also highly commended.
Novotel Perth Murray Street – Hotel of the Year
Nathan Frost, hotel General Manager of Novotel Perth Murray Street acknowledged his hotel team’s exceptional performance.
“We are incredibly honoured to be recognised as Hotel of the Year at the 2025 Accor Pacific Awards, and to receive the Social Care & Impact award. These achievements are a testament to the dedication and passion of our entire team who embody the spirit of hospitality every day,” said Frost.
“At Novotel Perth Murray Street, we strive to deliver exceptional guest experiences while making a meaningful difference in our local community. These awards reflect our ongoing commitment to operational excellence, innovation, and social responsibility. I am proud of what we have accomplished together and grateful for the support of our guests, partners, and the wider Accor family.”
Social Care & Impact Award
Novotel Perth Murray Street also took home the award for Social Care & Impact, a special category which acknowledged the hotel’s contributions to inclusion and community.
The category considers how a hotel embraces diversity, creating an inclusive workplace and connecting with the community to create an impact inside and outside of Accor. This included assessing how hotels work with their local communities alongside activation of Diversity, Equity and Inclusion (DEI) initiatives.
Jai McNaughton, Talent and Culture Manager at Novotel Perth Murray Street, said that winning the Social Care & Impact award is a proud moment that reflects the heart of who we are at Novotel Perth Murray Street and is a celebration of the team’s commitment to Accor’s purpose: Pioneering the Art of Responsible Hospitality, Connecting Cultures, with Heartfelt Care.
“This amazing award recognises the everyday actions of our Heartists and the lasting impact we strive to make in the community around us. At Novotel Perth Murray Street, we bring our Heartist behaviours to life through meaningful action – championing care, inclusion and dignity in everything we do. We’re also excited to be on the path to becoming a Welcome with Pride accredited property, with team-wide training delivered to ensure LGBTQIA+ guests and Heartists feel genuinely seen, safe and respected,” said McNaughton.
“We have also partnered with Share the Dignity to install a Dignity Vending Machine providing free period products for our Heartists, and proudly became an Escabags stockist, offering discreet, practical emergency essentials bags for those escaping family and domestic violence.”
About Jai McNaughton
Jai also personally contributes to broader industry impact as a board member for both Hospitality Disability Network WA, creating employment opportunities for people living with disability, and Women in Tourism & Hospitality WA, which provides a platform for women in our industry to connect, collaborate, and advocate for greater gender equity. She also volunteers with Dress for Success WA, mentoring women as they rebuild confidence and financial independence. Learn more about Jai and her passion for inclusion and diversity.
About Accor
Accor is a world-leading hospitality group offering stays and experiences across more than 110 countries with over 5,600 hotels & resorts, 10,000 food & beverage venues, wellness facilities and flexible workspaces. The Group has one of the industry’s most diverse hospitality ecosystems, encompassing around 45 hotel brands from luxury to economy, as well as lifestyle with Ennismore. ALL, the booking platform and loyalty program embodies the Accor promise during and beyond the hotel stay, gives its members access to unique experiences.
Accor is focused on driving positive action through business ethics, responsible tourism, environmental sustainability, community engagement, diversity, and inclusivity. Accor’s mission is reflected in the Group’s purpose: Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care. Founded in 1967, Accor SA is headquartered in France. Included in the CAC 40 index, the Group is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACCYY) in the United States. For more information, please visit group.accor.com or follow us on X, Facebook, LinkedIn, Instagram and TikTok.
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Carla Jordan
Director of Marketing
0400 971 402
carla.jordan@accor.com
